People from all over the world travel to Disney in search of good memories and happiness, some of them two or three times a year. It is the “happiest place in the world”, and also, “the most expensive theme park in the world”. 

It’s not only the theme parks and the movies but the hotels, the cruises, and the new streaming platform. Besides the expensive prices that far exceed any park or hotel, people continue to go to Disney, and that is a good sign for investment in shares, according to Motley Fool. 

In only two years, Disney Plus gained 137 million subscribers, approximately 2% of the world population, according to The Dallas Morning News. Great part of this success has to do with the ubiquity: ESPN for sports lovers, Marvel and LucasFilm for the Sci-fi fans, and ABC for the children.

The important aspects to acknowledge the reliability of the company are a highly visible future, the culture of adapting to technology, and the brand strength, firmly linked to the highest quality of its products.

According to The Dallas Morning News, the stock was trading below 40% of the high prices it was offered last year. Once the pandemic has reached its near end, Disney has proven to be a safe business to buy the shares. 

Last year Disney made a total return of 358% to the shareholders. Individually it pays 1.15% to the shareholders for every share per year and yields 1.1%, according to the finance website Seeking Alpha.